Recommended by Harrods and Quintessentially House of Mutt is a canine club and luxury dog hotel in Suffolk. We were tasked with reconceptualising their brand including the logo, brand guidelines, style of photography and illustrations. All of this fed into a bespoke web design for their three separate but connected sites - their hotel, their blog ('Mutterings') and their shop, built across Wordpress and Shopify. We conceived the photographic style and design for all three and coordinated the photoshoot with photographer Amanda Lockhart. It was a one-day shoot with several live dogs at the House of Mutt and its partner property, Merton Hall.
ABOUT THE PROJECT
My concept contained engraving style illustrations. To enrich the site's design and achieve the look I desired we found and worked with an illustrator Joanna Walczykowska to create a series of dog and House of Mutt inspired illustrations which I edited into two patterns for Shop and Hotel sites.
Alongside the lifestyle photoshoot, I photographed and edited the product imagery for the shop,
including leads, collars, whistles and collar tags.